athletic curriculum
our programs
character, simply put: "know what's right, do what's right"
Through structured motivational talks, character playbooks, and meaningful recognition, we give coaches the tools to lead with purpose and athletes the foundation to carry it with them far beyond the field. That's what it means to be victorious- not just in competition, but in life.
Athletics has always been one of the greatest teachers. It demands discipline, resilience, sacrifice, and teamwork- and the young people who embrace that are truly transformed by it. At Cross Training Athletics, we partner with coaches to go beyond the scoreboard and invest in the whole athlete. Their character, their mindset, and most importantly, their heart.
THE LITE LIFT
our most popular package
PRICES STARTING at $2,900
The Lite Lift is our most accessible entry point into the CTA curriculum- a guided, done-for-you program that schools and districts can implement themselves with zero heavy lifting. It comes fully loaded with everything your coaches need to bring character development to life: playbooks, branded athlete posters, certificates, awards, and more. And because every school is different, you'll have the freedom to choose the curriculum theme that resonates most with your community and the vision you have for your kids.
what it is
what you get
- 7 Character Playbooks
- 7 Sets of Branded Certificates
- 12 Branded Athlete Posters
- One set of Trilogy Posters
- 60 Acrylic Awards & Awards Board (2x3)
- Links to Character Talk of the Week videos
- Tech Support
- 2 Character Athlete of the Year Awards (Male/Female)
see it in action
Real schools. Real athletes. Real impact.
Every curriculum is fully branded with your athletes, your colors, and your community in mind. When students see themselves celebrated on the walls of their school, something shifts. Hearts shift and a true character culture follows.
the single team
PRICES STARTING at $420
The Single Team Package is for coaches who are ready to go all in on their team's character culture. Built for individual teams rather than full school implementation, it gives you everything you need to lead with purpose and invest in your athletes.
what it is
what you get
- Coaches Playbook
- Athlete Certificates
- Set of 3 Trilogy Posters
- Heart of Champion Plaque for Banquet
start changing hearts and minds.
The next generation of champions is already in your gym, your classroom, your hallways. Let's invest in them together.
